Go Buy Am is an online marketplace created with the express purpose of providing customers with the exact experience and feeling they get when making a direct (face-to-face) purchase from a market or store. This is done by enabling customers to chat with the vendor, who will then negotiate the price of the product until both parties are satisfied. The feature that distinguishes Buyam from all other current e-commerce applications is the ability for buyers to haggle over the price of goods, just as they would in a market.